LinnetSign inLinnet / Free migration
Switch email platforms without rebuilding everything.
Linnet moves you over by hand: your contacts with their consent and unsubscribes, help authenticating your sending domain, up to three of your templates and up to two automations, then a test send. Free for the five founding migrations we take each month. You approve the first real send.
The short version: we take up to five founding migrations a month, free. For each one we import your contacts with their consent status and suppressions, help you authenticate your sending domain, rebuild up to three existing templates and up to two supported automations, and send a test. Anything bigger is scoped separately. You approve every real send, and we agree the scope with you in writing before any work starts.
What the free migration includes
| Included | What we do |
|---|---|
| Contacts with consent and suppression data | Import your subscribed contacts with their consent status and, where your export has them, the date and source. Unsubscribed, cleaned, bounced and suppressed addresses come across as blocked and are never re-subscribed. Rows with no consent record are held back and reported to you. |
| Sender authentication assistance | Guide you through authenticating your own sending domain (SPF, DKIM and DMARC records) and check the records are in place before anything goes to the public. Someone with access to your DNS adds the records. |
| Up to three existing templates | Rebuild up to three of the emails you send most in your brand, read from your website. You review each one. |
| Up to two supported automations | Rebuild up to two automations that Linnet supports today, for example a welcome series, trial onboarding or win-back. Journeys that need live store events, such as abandoned checkout, depend on how your store connects, so we confirm what is possible when we scope. The written scope lists exactly which two. |
| A test send | A reviewed test send to you. Nothing goes to your customers until you approve it. |
What needs separate scoping
These are not part of the free scope. If you need them, we say so in the written scope and quote separately before any work starts, or tell you plainly that we cannot help.
- Complex integrations, such as a CRM, a data warehouse or a custom event pipeline.
- More than three templates or more than two automations.
- Very large lists, or many brands or domains.
- Automations that Linnet does not support yet. We say which when we scope.
- Historical campaign analytics. We can keep your exports; we do not rebuild old reports.
- Shopify store connection. Linnet is not offering a Shopify install to new customers yet; you can import a Shopify customer export.
- SMS or WhatsApp data. Linnet is email only today.
What we need from you
- An export from your current platform, or access to export it with us.
- Confirmation that your contacts opted in. We do not import purchased, scraped or cold lists.
- Access to your sending domain's DNS, or someone who has it.
- A named person who can approve the first send.
How consent and suppressions are preserved, step by step
- Export four lists, not one. Subscribed contacts, unsubscribed contacts, cleaned or bounced addresses, and any suppression list. Keep the files.
- Keep your old platform running. Do not cancel until the new setup has sent and your journeys are confirmed.
- Authenticate your sending domain. We guide you through the SPF, DKIM and DMARC records and check them, so mail is signed as you.
- Import with consent state. Subscribed contacts arrive as subscribed. Unsubscribed and suppressed addresses arrive as blocked. Rows without a consent record are held back and reported to you.
- Reconcile. We compare counts between your export and Linnet and give you the difference line by line.
- Rebuild the templates and automations in scope. You review each one before it can run.
- Send a test, then the first real send. We suggest your most engaged contacts first. The test send is part of the free scope; nothing goes to customers until you approve it.
- Turn off the old flows. Only after the new ones are confirmed, so no customer receives the same email twice.
Platforms we move people from
| Platform | What we usually start from |
|---|---|
| Mailchimp | Audience exports: subscribed, unsubscribed, cleaned. Templates and automations rebuilt. See Mailchimp alternatives. |
| Klaviyo | Profile and suppression exports. Flows rebuilt as journeys. See Klaviyo alternatives. |
| Omnisend | Contact exports and suppression lists. |
| Customer.io | People exports, event names and the journeys you want kept. |
| Resend | Contact export, plus a two-setting change for your sending code. See Resend alternatives. |
| Anything else | A file export is enough to begin; we tell you honestly whether we can help. |
Who this is not for
Purchased or scraped lists, cold outreach, senders who cannot say where their contacts came from, and businesses that need SMS or WhatsApp today. If you need a point-of-sale or a website builder from your email tool, Linnet is not that. We would rather tell you now.
Apply for a founding migration
We take up to five founding migrations a month. A person reads every application and replies by email with a written scope or an honest no. If this month's places are taken, your application waits for the next month. We use your answers only to review this application and reply; see the privacy policy.
Application received.
Your reference is . We have emailed you a confirmation.Keep this reference: the confirmation email could not be sent just now, but your application is saved.
A person reads every application and replies by email with a written scope or an honest no. We take up to five founding migrations a month; if this month's places are taken, your application waits for the next. We will not move or send anything until the scope is agreed with you in writing.
Quote your reference if you contact support about this application.
Questions
Is the migration really free?
Yes, for the standard scope on this page, for the five founding migrations we take each month. We agree the scope in writing before any work starts. Work outside the standard scope is quoted separately before we begin, or we tell you we cannot do it.
Do you move my unsubscribes and suppressions?
Yes. We import unsubscribed, cleaned or bounced and suppressed addresses as their own lists and never re-subscribe them. If a contact has no consent record, we do not import it.
Will my emails reach the inbox after I move?
We cannot promise inbox placement. We authenticate your sending domain with you, test before anything goes to customers, and suggest starting with your most engaged contacts. You approve the first send.
How many migrations do you take?
Up to five a month while this is a founding offer. If this month's places are taken, your application waits for the next month and we tell you so.
How long does it take?
It depends on your list, your templates and how many journeys you want rebuilt. We give you an estimate in the written scope and do not promise a timeframe in advance.
What if my platform is not on the list?
Apply anyway. A file export from almost any platform is enough to start. We will tell you honestly whether we can help.
Do I have to cancel my old platform?
Not until you are happy. We suggest keeping it live until your first send from Linnet has gone out and your journeys are confirmed, so nothing is dropped and nothing is sent twice.
Compare your options first: Mailchimp alternatives, Klaviyo alternatives, Resend alternatives. How Linnet plans work: pricing.